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Scion
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Mitsubishi ad campaign takes on 2 vital missions
another 8 percent through May, leaving Mitsubishi with just a 0.4 percent U.S. market share, the same as Mini, Volvo and Scion . "They're practically nonexistent in the U.S. market at the moment," says Alec Gutierrez, senior market analyst for
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Supra successor for Toyota?
has been telling people Toyota's next sports car should be like the Supra so it doesn't overlap with the 86 coupe -- the Scion FR-S in the United States. But such decisions are up to engineers, he added. "That's what I want, but it's not me
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U.S. car and light-truck inventories, on June 1
D/I) * 28,600 * 33 * 41 Toyota/ Scion car (D/I) * 181,200 * 43 * 47 Toyota ..... 108,400 * 37 * 41 Total Toyota/ Scion (D/I) * 289,600 * 41 * 45 TOYOTA MOTOR SALES ..... Apr. Make Car Truck total total Toyota/ Scion * 89 * 62 * 151 * 129 Honda * 68 * 53
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Canada light-vehicle sales by nameplate, May and YTD
148 9% * 515 * 659 -22% xB (I) * 106 * 107 -1% * 335 * 486 -31% xD (I) * 54 * 43 26% * 168 * 302 -44% Total Scion car (I) * 601 * 369 63% * 2,116 * 1,871 13% Avalon * 145 * 39 272% * 625 * 181 245% Camry * 2,416 * 1,992 21
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Canada light-vehicle sales by make, May and YTD
0.3% -1% * 617 * 751 0.3% 0.4% -0.1% -18% Scion * 601 * 369 0.7% 0.4% 63% 0.0 0.0 0.0 0.0 0.0 ..... 14% * 2,292 * 2,649 0.3% 0.4% -0.1% -13% Scion * 2,116 * 1,871 0.7% 0.6% 13% 0.0 0.0 0.0 0
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Disposable razors, son of Dart and Batman's Tumbler: What people think of new Corolla
Tumbler. Perhaps in a bit of youthful baiting, those black and silver wheels on the Corolla S are directly reminiscent of the Scion FR-S . We may be forgiven for thinking that some of its truck-like blockiness may indicate a greater tie-up with Subaru
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U.S. light-vehicle sales by nameplate, May and YTD
xB (I) * 1,740 * 1,855 -6% * 7,875 * 8,337 -6% xD (I) * 807 * 1,019 -21% * 3,544 * 4,485 -21% Total Scion car (I) * 6,586 * 6,047 9% * 28,660 * 26,721 7% Avalon * 7,099 * 1,959 262% * 30,945 * 14,883 108% Camry
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U.S. total vehicle sales by make, May and YTD
6% -14% * 7,305 * 7,274 0.5% 0.5% 0.0% 0% Scion * 6,586 * 6,047 0.9% 0.9% 9% 0.0 0.0 0.0 0 ..... 8% * 30,819 * 34,418 0.5% 0.6% -0.1% -11% Scion * 28,660 * 26,721 0.9% 0.8% 7% 0.0 0.0 0.0
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U.S. car sales, May and YTD
xB (I) * 1,740 * 1,855 -6% * 7,875 * 8,337 -6% xD (I) * 807 * 1,019 -21% * 3,544 * 4,485 -21% Total Scion (I) * 6,586 * 6,047 9% * 28,660 * 26,721 7% Avalon * 7,099 * 1,959 262% * 30,945 * 14,883 108% Camry
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Toyota sales rise 3%; Camry regains car crown
2012 when an outgoing body style received heavy incentives. Without the help of the new FR-S coupe, sales of the remaining Scion Division lineup would have fallen 22 percent. Toyota Motor Sales said U.S. fleet sales dropped by 7,400 units to 19
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U.S. sales advance 8% as Nissan, Ford, Chrysler set pace
Toyota's May sales edged up 3 percent, with volume up 2 percent at the Toyota brand, 4 percent at Lexus and 9 percent at Scion . For the second consecutive month, sales at the Volkswagen brand slid, with May volume off 1.7 percent, despite an uptick
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For Chrysler stores, blue sky is back
were among the highest in Presidio's most recent report, attaining multiples of 5.5 to 7.5. By comparison, Toyota- Scion and the Honda brand's multiples were 5 to 6. "If I'm a dealer that's interested in growth, I don't think I would
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LaNeve envisions Lincoln brand as 'warm' luxury
footing after years of neglect. Its market share has declined steadily, to 0.6 percent in 2012, behind Infiniti and ahead of Scion , with sales of just 82,150. "We've got high aspirations for the Lincoln brand. We're not in any way naive to how big
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Auto dealers escape worst of tornado's wrath
Nissan and Subaru stores in Oklahoma City had 400 vehicles that were damaged, and his Chevrolet, Buick-GMC and Toyota- Scion dealerships in Midwest City had 1,200 vehicles that sustained less damage. He said one of his 400 employees lost his home
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Audi gripes, but Tesla could be en route to niche-brand success
nearly 20,000 vehicles through April. Despite its premium price tag, Mini is nearly as large as Toyota's mass-market Scion brand. Despite its newness, Mini sells almost as many cars as Jaguar and Land Rover combined. Mini has reached the point
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Toyota streamlines decision-making for North America
of the year, if you are No. 1, that's great. At the New York auto show in March, you said Toyota was studying whether Scion should evolve into a near-luxury player. What is the status of that study? We have to decide how big the premium small car
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Goofy ads, variants help Mini rule its own little world
The second generation of the revived Volkswagen Beetle failed to sustain momentum. The anticipated threat from Toyota's Scion , a brand that promised to lure young buyers with hip cars, never materialized. Even the microcar Smart brand owned by Daimler
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Online video has changed how auto marketers connect with customers
ness of that grew upon itself because it hit a nerve with people who thought it was cool," said Hollis, who was running Scion at the time but has since studied the spot. "It wasn't created to say, 'We're going to have 17 million views.' It
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China is a learning lab for Lincoln
the auto show. Farley compares the Lincoln experience in China to what he went through when Toyota developed the Lexus and Scion brands from scratch. "It felt like 1988 to me with Lexus," said Farley, who was a young product planner with Toyota Motor
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Dealers
chairman; Dave Edwards of Edwards Chevrolet-Cadillac in Council Bluffs, vice chairman; Jeff Weber of Anderson-Weber Toyota- Scion -Lincoln in Dubuque, secretary; and George Grask of Cedar Rapids Truck Center in Cedar Rapids, treasurer. Duane Barber