Hot Topics
salespeople
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Auto dealers escape worst of tornado's wrath
… general manager of the Midwest City store, said nearly all of the 750 new and 250 used vehicles on his lot were damaged. Salespeople were trying to sell the damaged vehicles at a discount and may fix some that have minor damage, he said. Wilson said about …
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Old-school Rizza roars into the digital age
… sites, Rizza Cars has begun inviting customers -- while still in the store -- to post reviews using dealership iPads. The salespeople don't push the requests if customers don't want to post reviews in the store, Tew says. But it is easier to get positive …
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Ford makes fresh start in Europe
… in March across 40 dealers in eight different countries focused specifically on getting women to try out the technology. Salespeople were trained beforehand to better showcase the technology. "The feedback has been positive," Cortesi said. "They understood …
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Hyundai mulls 4th China plant, vice chairman says
… outlook as reasons for a measured growth policy in a key market where the duo has achieved fast growth in recent years. " Salespeople are calling for us to expand U.S. capacity, but it costs lots of money to build a single factory and if the market goes …
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Are car salespeople , journalists all that different?
… marketing consultant, in Tuesday's keynote address. Promotion is out, utility is in. But it goes deeper. Good Internet salespeople do more than answer questions. The best ones write blogs about autos and services provided by their dealerships. For instance …
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Suzuki's top-selling U.S. dealer finds a new path with Subaru
… limited negotiation." Subaru of Wichita, like Suzuki of Wichita before it, pays salaries to salespeople and not commissions. That encourages salespeople to find the best fit for buyers rather than steer them toward the most profitable vehicles …
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Dealers grouse that stair-step plans are causing more pain than last year
… a car and then have some incentives when they want to move a particular line, or have a promotion." Dyke said the best salespeople then could just sell, instead of having to jump through all the hoops of a stair-step structure. The public retailers …
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Car dealerships are not Apple stores
… failure. Dealership management is complex. To operate one store profitably, you need to hire bookkeepers, technicians, salespeople and parts clerks. Further, a dealership requires an enormous capital outlay, which automakers have historically found …
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'Ask my manager' is taboo to car buyers, study says
… involved a single salesperson with pricing authority. When others became involved, though, satisfaction dropped. Dealership salespeople should be aware of gross profits on vehicles and be able to see how much room they have to make a deal work for a customer …
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Test-drive death shakes dealerships
… valid and something I will discuss in our next management meeting." Many dealerships do not have formal guidelines advising salespeople or service technicians who test drive vehicles on public roads how to handle hostile situations, insurance safety executives …
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Why dealers should embrace 'the age of transparency'
… dealership lot and immediately whip out their phones as they browse, Charlie Daniel takes that as a clear sign they don't want salespeople hanging over their shoulders. "The consumer is not interested in that face-to-face. They just want information …
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Payment packing is deception -- 'it's not OK'
There's a stubbornly held belief around some dealerships that salespeople can get away with "payment packing" -- traditionally defined as adding extras to a monthly payment quote without divulging them …
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Be careful out there
… focus attention on real-world dangers and how to avoid them. A current concern is what dealerships can do to protect their salespeople and service technicians who must test drive vehicles on public roads. Tragically, the attention comes in the aftermath …
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Dan Akerson, corporate spy
… a CNBC online video segment called "Off The Cuff." "Literally, I'm interested in buying a car and there were seven salespeople , six of them watching the football game. This young man came over to us and, what a breath of fresh air. I mean, he …
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A 5th-generation store with 21st-century skills
… accessible to customers with more basic skills. Jim Wegner shops distant auctions virtually to save on time and travel expenses. Salespeople supplement calls to customers with texts and e-mail. The dealership's traditional daily newspaper, TV and radio advertising …
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Mazda revising store plan; goal is upscale look
… 100 and thinks that's a good job has to sell 120 now," he said. Davis also wants to help dealers reduce turnover of salespeople , a longtime struggle for Mazda. Part of that effort will include rolling out a new online tool through which dealership …
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Study: Car shoppers' loyalty rises
… car shoppers today who do some portion of the vehicle research online, the survey showed. For example, dealers and their salespeople were named as the most important source of information among car shoppers by 64 percent of respondents this year, an all …
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Young, inexperienced and very successful
… We're young," Case says. "Older salespeople , who have been in the business for ..... also held a scavenger hunt in which salespeople won prizes by racing between Rick Case ..... a month, more than the three other salespeople on staff. Kelly says he enjoys working …
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Se habla español
… Dealers a big factor Sara Hasson, Univision's senior vice president of strategy and insights, said dealers and individual salespeople play an especially large role in automakers' ability to attract and keep Hispanic customers. "The Hispanic consumer is …
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Drilling data for repeat sales
… many cases, one of the store's 37 salespeople can offer lower payments to customers ..... phone, e-mail or text, Morris said. Salespeople go through regular training on how to ..... often lead to sales or at least allow salespeople to connect with previous customers …
