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Advertising Age
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A rich harvest for 'Farmer' ads
… saying that they are considering the Ram," Francois said. Chrysler Group was named Marketer of the Year in 2012 by Advertising Age , a sibling publication of Automotive News , because of the strong sales recovery that followed the company's marketing …
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Hyundai apologizes for UK ad that depicts suicide attempt
… officials played no role in the show's use of its vehicles and later wrote in a guest post on the Jalopnik auto Web site that they had "never been so happy to see our car not start." Reuters and Advertising Age contributed to this report
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Hyundai apologizes for U.K. commercial that depicts suicide attempt
… wouldn't start. Jaguar officials played no role in the show's use of its vehicles and later wrote in a guest post on Jalopnik that they had "never been so happy to see our car not start." Advertising Age contributed to this report xxxx
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Chevy ad vet named Cadillac's marketer
… million creative advertising account. Last month, Advertising Age , a sister publication of Automotive News , reported ..... Worldwide; Omnicom Group; and Publicis Groupe, Advertising Age reported. A Cadillac spokesman declined to comment …
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Cadillac's Ferguson expands exec team to drive growth
… arrives as Cadillac is conducting a review of its roughly $250 million creative advertising account. Last month, Advertising Age , an affiliate of Automotive News , reported that Campbell-Ewald's parent company, Interpublic Group of Cos …
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GM refriends Facebook after automaker reverses decision on ads
… on Facebook ads in 2011 -- pocket change out of the $3.1 billion it spent domestically that year, according to Advertising Age , an affiliate of Automotive News . "We've had an ongoing dialogue with GM over the last 12 months and are pleased …
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GM meets with 3 agencies vying for Cadillac ad business
… evaluate where we are at," James Vurpillat, global marketing director of Cadillac, told Advertising Age at the New York auto show this week. Advertising Age is an affiliate of Automotive News . "The next three to five years are going to be very …
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American Honda keeps RPA as creative agency for Honda; Mullen picked for Acura
… brand represents about 70 percent of American Honda's overall marketing outlays, according to 2011 figures from Advertising Age , a sister publication to Automotive News . "We are confident that our new team of agencies will create dynamic marketing …
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Entry-Level Corvette? (3/15/13)
… attract talent. The full list appears in the march 18 issue of fortune. Now every driving Don. Well our affiliate advertising age said the UW many different in New Zealand. Isn't want and teaming with a pet adoption and talk there. This time …
18 issue of fortune. Now every -- driving Don. Well our affiliate advertising age said the UW many different in New Zealand. Isn't want and teaming with a pet adoption and talk there. This time every -
GM marketing shakeup may end joint venture that handles Chevy advertising
… ago with Omnicom Group Inc.'s Goodby, Silverstein and Partners, according to a person familiar with the talks. Advertising Age , an affiliate of Automotive News , reported last week that GM was considering making McCann Chevrolet's lead creative …
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GM considering Campbell Ewald for Cadillac ad work
… same corporate parent as Campbell Ewald, already does Cadillac work and is expected to continue to do so with Campbell Ewald. For the Crain's Detroit Business version of this story, click here . For the Advertising Age version, click here .
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PSA sees China turning into biggest market as Europe weakens
… foreign spender for prime-time advertising slots this year on state-owned China Central Television, according to Advertising Age . PSA declined to say how much it spent on TV airtime with the broadcaster, the most widely watched in the country …
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Zipcar taps ad agency Campbell Ewald, hires new CMO
… the company said in a statement. Separately, Zipcar has hired Brian Harrington for the CMO role, according to Advertising Age , an affiliate of Automotive News . The agency selection, announced Wednesday, follows a lengthy agency review going …
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Jeep gets hacked on Twitter
… about the Twitter site's security, according to Advertising Age , an affiliate of Automotive News . Logging into Twitter ..... Well, what can I tell you? It's the Internet." Advertising Age and Nick Bunkley contributed to this report
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AutoNation Renaming Stores (1/31/13)
… Million. General Motors has appointed a new director of advertising. For the Cadillac brand and our sister publication advertising age says twenty European battering Craig entirely. We'll six feet at Malik By rarely has been director for Buick GMC …
new director of advertising. For the Cadillac brand and our sister publication advertising age says twenty European battering Craig entirely. We'll six feet at Malik -- By rarely has been director for Buick GMC advertising and -
GM, in more marketing shifts, names new ad boss for Cadillac, report says
… according to a report from Advertising Age , an affiliate of Automotive ..... representative said in a statement to Advertising Age . The change in the marketing ..... For the complete story from Advertising Age , click here .
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Super spots
… News and sibling publication Advertising Age that Chrysler will be back this ..... about $3.7 million, says Advertising Age . Social media are playing a ..... for the 2013 Super Bowl. But Advertising Age reports that the automaker plans …
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Hyundai teams up with rock band Flaming Lips for Super Bowl ad
… 30-second Super Bowl ad costs advertisers between $3.7 million and $3.8 million on average, according to Advertising Age , an affiliate of Automotive News. Consumers, Shannon says, are hungry for this kind of digital content. Said …
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Super Bowl Spoilers? (1/25/13)
… worst he's posting this video of model Kate Upton. And behind the scenes photos of its steamy ad on FaceBook. Advertising age reports that's critics say. With any company is running visual Teamsters other Super Bowl spots the a surprise …
Upton. And behind the scenes photos of its steamy ad on FaceBook. Advertising age reports that's critics say. With any company is running visual Teamsters other Super Bowl spots the a surprise is lost. And as -
Deeper Cuts for Opel? (1/22/13)
… Mercedes-Benz. and Volkswagen. Have also confirmed that they advertised during the February 3 game. And according to advertising age me and Chrysler will Keep it here at news.com and we'll be keeping you up to date on the latest big game marketers …
confirmed that they advertised during the February 3 game. And according to advertising age me and Chrysler will -- Keep it here at -- news.com and we'll be keeping you up to date on the latest
